5 Key Marketing and Fundraising Questions for Every Non-Profit

  • Do you feel fully confident in your branding and core messaging? Have you updated it recently, particularly since the Covid 10 crisis?
  • Does your non-profit have a current Case for Giving that spells out the need for your services and the ways your organization addresses it with a clear-cut call to action?
  • Are you continually and consistently refreshing your communications channels (i.e. web site, emails, social media and publicity) and are they working in unison?
  • Are your fundraising events generating the return on the significant investment in dollars and time? Are you harnessing the data from your events and following up thoroughly?
  • Do you have a comprehensive communications, solicitation and special event plan that provides a year-long roadmap for achieving your fundraising and outreach goals?